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Senior Public Relations Manager - Waltham, MA
Constant Contact, Inc. helps small businesses, associations, and nonprofits connect with their customers, clients, and members. Launched in 1998, Constant Contact® champions the needs of small organizations and provides them with an easy and affordable way to build successful, lasting customer relationships. Constant Contact's leading email marketing and survey products—supported by our expert personal coaching and service—help all types of small businesses and organizations create professional-looking email newsletters and insightful online surveys, and begin a dialogue with their customers. Today, more than 200,000 customers worldwide trust Constant Contact to help them connect with their audience.
Headquartered in Waltham, Mass., Constant Contact was ranked 628th on the Inc. 5000 list of the fastest-growing private companies in the United States in 2007. Constant Contact was also named the 14th fastest growing company on the Deloitte Technology Fast 50 for New England list, and the 7th fastest growing private company in Massachusetts by the Boston Business Journal.
Job Summary:
The Senior Public Relations Manager will be responsible for an aggressive, multi-faceted public relations program that will increase brand and category awareness of Constant Contact on a national basis. Reporting to the Director of Marketing Communications, he/she will be responsible for crafting and executing a dynamic media relations program for key marketing initiatives across targeted broadcast, print, online and social media.
The ideal candidate is a strong communications expert capable of developing messaging platforms, strategies and tactics that support the company's national brand strategy, has a proven track record with driving media relations programs across all media types, is skilled at managing and collaborating with an external PR agency, and possesses excellent written, editing, verbal and interpersonal communication skills.
Core Job Responsibilities:
- Develop and manage core public relations programs across targeted print, online, and broadcast media for internal clients overseeing brand, category and social media initiatives.
- Manage day-to-day public relations activities for national programs in collaboration with external PR firm and company management
- Maintain a press release calendar, refine story angles/pitches that support the Constant Contact brand and products, respond to daily media inquiries and staff media interviews with appropriate company executives
- Research, write and/or edit press materials including press releases, Q&As, media alerts, speaking points, and presentations
- Effectively manage PR budgets within the overall marketing budget
- Analyze media coverage and deliver effective reporting to business management on impact of national media relations programs
Knowledge/Experience Requirements:
- Bachelor's degree in a related area such as marketing, communications, public relations, or English.
- Eight to ten years experience in public relations
- Excellent written and verbal communication skills, with the ability to understand and translate product offerings into compelling messages and story ideas
- Strong social media relations experience desired
- Team player able to work independently and take a leadership role in dealing effectively with various internal and external teams/departments and company management
- Combination of agency and corporate media relations experience desired
- Understanding of small business marketplace a plus
- Proactive, creative, strategic, analytical and strong communications and interpersonal skills
Constant Contact offers a competitive compensation package that includes base salary and stock options. Our benefit package is comprehensive and includes Medical Insurance; Dental Insurance; Vision Insurance; 401(K); 529 College Savings Plan; Flexible Spending Accounts; Paid Vacation/Holidays; Short Term Disability; Long Term Disability; Tuition Reimbursement; Adoption Assistance; and, an exciting Stock Option Plan!
If you desire to make a difference, are committed to bringing the highest quality of service to our customers and are looking for a "once in a lifetime" opportunity, send us your resume and salary requirements for consideration.
We are not accepting employment agency referrals for this position.
